Sustainability commitment

Since 2023, Italian Exhibition Group has been collaborating with RE-CIG® in the collection and recycling of cigarette butts inside the Expo Centre. With this initiative, the most widespread and environmentally harmful waste is recovered and transformed into cellulose acetate, a reusable plastic material used to produce new objects. In 2024 alone, IEG avoided the traditional disposal of almost 20 kg of butts - equal to approximately 64,000 cigarettes - which were converted into 7.5 kg of new products, helping to save approximately 45 kg of CO₂ equivalent.